From our blog...

• Relationships and identity in the enterprise
  Mike Gotta has a very interesting post about the need within the enterprise to consider construction and represenation of identity by employees in the context of online social networking tools and applications increasingly prevalent, and see identity management within the enterprise as a shared responsibility between the company and its employees. [Link] Fin […]
• Bing without the Crosby
  David Weinberger says Microsoft’s Bing is nothing special, in fact a ripoff of Kayak.com. He references a review by Hiawatha Bray…[Link] He says (making some good points) opens his review with the clever idea of searching for “google” at Bing and for “bing” at Google. He says Bing gives you a concentrated dosage of stuff [...]
• Online communities: not just for ghosts!
  Sam Decker of BazaarVoice posts about “Ghost Town” Brand Communities, and his post makes good points, beginning with an acknowledgment (via Gartner) that 50% of brand communities will fail. Within the remaining 50%, degree of success isn’t clear. “These failures don’t mean that online community-building is a waste of time,” Sa […]
• Listening
  Ran across this helpful video (embedded below) wherein several clueful people talk about the importance of listening as a first step into social media. In the earliest days of online community, the best participants would hang out quietly and listen before they would engage in conversation. By listening they would get an understanding of the [...]
• Getting started
  In his latest ClickZ column, Dave Evans of Social Web Strategies tells how to get started in social media. He covers three things you can do: Listen (really listen) to what people are staying about you. Be clear about your business objectives and goals. Step into the social web - find a platform and give it a try. Read [...]